What does taking a strategic approach to internal communication mean to you?

At the Centre for Strategic Communication Excellence, we’ve partnered with Haiilo to explore how internal communication professionals perceive their influence within their organisations and approach their internal communication work.

Our goal is to pinpoint the barriers preventing internal communication professionals from adopting a strategic mindset and showcasing their value within their organisations. That's where you come in.

Your insights are invaluable in shaping the conversation on strategic internal communication to drive real results. Together, we'll explore:

○ The core elements of a strategic approach to internal communication
○ The pathways to strategic communication
○ The impact of strategic communication within organisations
○ The role of AI in strategic initiatives

By becoming a valued contributor, you'll be among the first to access our exclusive comprehensive report, packed with actionable insights to tackle obstacles and showcase the importance of strategic internal communication in any organisation.

This brief survey takes roughly six minutes to complete. Don't miss this chance to have your say.

*Please note this survey is for communication professionals directly involved in planning, developing or executing internal communication within their organisation or their clients’ organisations.

Edelman recently shared key insights from its Trust Barometer, focusing particularly on the tech industry. These findings shed light on trust levels in artificial intelligence and the broader tech sector. Here's a summary of what was found:

These findings highlight the crucial role of communication professionals in navigating the use of AI. We must remain aware of the general mistrust of artificial intelligence, when communicating about the technology, or when helping decision makers develop policy regarding its use.

Click here to read the entire Edelman report.

If you're interested in learning more about AI, consider joining the CSCE's monthly Communicating AI Forum. It's a welcoming space where both newcomers and experienced individuals can learn and share insights about AI in a supportive environment.

Our next AI Forum takes place May 16, 2024, 8:00 p.m. EST/ May 17 10:00 a.m. AEST. We hope to see you there!

Are you ready to revolutionise your internal communication strategy?
 
The Centre for Strategic Communication Excellence is proud to invite you to the global launch of Rachel Miller's ground-breaking book : Internal Communication Strategy: Design, Develop, and Transform Your Organizational Communication.

Join us on Thursday May 9 2024, from 6:00 PM AEST | 9:00 AM BST | 10:00 AM CEST for a free and exclusive online event celebrating the launch of Rachel's new book.

During this special session, Rachel will explore:
○ The crucial mindset shifts necessary for internal communication success.
○ Strategies for intentional and impactful communication.
○ Techniques to position yourself as a strategic advisor.
○ How to evaluate and measure the value of your communication efforts.

Register now, submit your questions in advance, and be part of the future of internal communication strategy with Rachel Miller!

Plus, Get 20% off your copy of Rachel’s new book, Internal Communication Strategy, using code THECSCE.

The CSCE proudly presents the third #WeLeadComms Debate: The Future of Communication Resourcing.

Are the communication roles of the future mainly going to be full-time jobs?

Is there a growth trajectory for fractional opportunities?

And where will consultants and freelancers fit into the mix?

These will be among the topics discussed by this all-star panel.

Panelists include:

•    Jane Randel, Co-Founder, CommsCollectiv
•    Travis Parman, Chief Communication Officer-US, Philip Morris International
• Max Forsyth, Founder, Comms Search and Selection

Ann-Marie Blake will take the moderator's baton, while Mike Klein hosts the event.

Join us on Wednesday 5 June at 4PM London/11 AM Eastern!

Speaking of consultants and freelancers, do you price your proposals by the hour, or by the value of the work?

That's what this week's question from the Hive asks.

How do independent consultants or agencies price their services?

Weigh in, and tell us why!

Dr Amanda Hamilton-Attwell, FCSCE, IABC Fellow, APR, ABC, is our newest fellow and a distinguished figure in strategic communication globally, based in Pretoria, South Africa. Amanda continues to set standards of excellence across the global communication landscape. As a seasoned practitioner, her contributions through leadership roles, particularly within the Centre for Strategic Communication Excellence (CSCE) and the International Association of Business Communicators (IABC), have significantly propelled the profession forward.

As a prolific contributor, Dr Hamilton-Attwell has enriched the profession’s body of knowledge with a wealth of articles, webinars, and keynote presentations at international conferences. Her work in developing methodologies for measuring the impact of communication strategies offers invaluable insights to practitioners, enabling them to demonstrate the tangible value of communication within their organisations. She has a passion for research and works with many global clients to uncover their communication gaps, working with them to gain better business results through strategic communication.

Her professional excellence has not gone unnoticed, reflected by multiple awards and honours, including the prestigious Rae Hamlin Award. This recognition underscores her status as a leader whose contributions profoundly influence the strategic communication arena.

Founding Partner for the Centre for Strategic Communication Excellence Adrian Cropley OAM states, “Amanda was co-chair of the career roadmap committee, a multi-year initiative to develop a career roadmap for communication professionals globally and part of the team to create the IABC Career Assessment Tool. These initiatives have shaped the focus and curriculum for professional development.”

Congratulations Amanda!

Here is some feedback we received from a recent training course.

How would you rate your workshop facilitator: 5 Stars
Format and presentation style: 5 Stars 
Workbook and resources: 4.8 Stars 

Workshop comments:
•    Adrian was the best online facilitator I've seen in a while.
•    Really engaging and nice
•    One of the best facilitators I've had
•    Highly engaging and personable 

While all members get access to our exclusive communication courses, all Professional, Executive and Enterprise members save 20% on all training!

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