Today’s newsletter has a very definite AI theme, featuring the latest research, our latest View from the Top podcast, and opportunities to discuss at our upcoming AI Forum. Let’s dig in!

The latest USC Annenberg School of Journalism and Communications Relevance Report is focused on artificial intelligence.

According to USC, in 2019, only 18 percent of public relations professionals thought AI was an important part of their work. In 2023, that number ballooned to 80 percent.

The 2024 USC Annenberg Relevance Report explores the impact of AI on the public relations industry.  This 100-page report is filled with 39 articles and case studies written by dozens of experts. They are grouped into four chapters: The Quest, The Trials, The Wizard and The Knowledge.

The AI Forum is a supportive place to talk about all things artificial intelligence. Whether you have never used AI, or have explored various tools, we will share insights and stories to help improve your use of this technology. This online forum is facilitated by Ingrid Nienaber-Dickens, strategic communication professional and CSCE partner. This is an open forum to share, learn and question AI and its impact on our profession. Please register for the next AI Forum here.

December 13 at 2:00 p.m. EST/4:00 p.m. MST (North America)
December 14 at 10:00 a.m. AEST (Australia)

CSCE founding partner Adrian Cropley regularly interviews key communication leaders from around the world to talk about their respective career journeys and their views on the issues of the day.

The latest podcast features an interview with Tarek Kamil, CEO and Founder of Cerkle, the internal communication broadcast software platform. In this episode, he and Adrian talk about Tarek’s career journey and the future of internal communications in an AI world. This podcast is now available on the CSCE website. Don’t miss the opportunity to check out previous podcasts, too!

As always, we have some fabulous training opportunities coming up. Check our website for more information on these, and other courses available in-person, online or on demand.

In keeping with today’s AI theme, check out the FREE three-video series on building the AI playbook, now available on the CSCE website. A pioneering effort in 2019, this playbook stands the test of time for its insights and practical applications. See how it all came together in this ‘anytime’ training opportunity.

Join the CSCE today and gain access to The Hive, our online discussion forum where the floor is yours. Post questions, topics or comments and engage with other communication professionals from around the world.

Our Black Friday promotion bundles membership and a discount on training. This limited-time offer expires December 22, so act today.

All paid CSCE memberships give you 20% off our training courses – at any time of the year. But, between now and December 22, you’ll get an additional 10% off using code ADD10.

Become a member, register for a course, and save!

Black Friday Promotion - Let’s do the math:

An annual professional membership is just $325 AUD +GST
Registering for a course, such as the premier two-day strategic communication course is $2,395 AUD + GST

Your membership means you’ll save 20% ($479 AUD) on the course
AND our limited-time Black Friday promotion means an additional 10% ($191.60 AUD) savings on the course

Total savings on this course registration: $670.60 AUD. Become a member by December 22 to take advantage of our Black Friday promotion.

Browse our training calendar for what’s on in 2024 because there’s no time like the present to ignite your career.

We’ve even developed a letter template you can modify to ask your employer to invest in your professional growth with our helpful tips. 

Join the CSCE movement now – because the present is where your future success begins.

Don't like these emails? Unsubscribe here