Wayne Aspland is an Australian writer and corporate communicator. He has more than 15 years’ experience in corporate communication (including Head of Function), content creation and corporate strategy. He's also been working in (and writing about) digital technology for more than 20 years...almost as long as the internet’s been ‘a thing’. Wayne provides internal and external communication support to clients across a wide range of industry sectors. In particular, he helps leaders communicate strategy, align and engage their people, manage change and build content and thought leadership programs. Wayne has lectured in communication at Deakin University and is also an award-winning former member of the IABC Victoria Board. Wayne’s full credentials can be found on his website at www.thecontentfactory.com.au