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What makes a communication leader: five steps to generate impact Discussion
Since launching the #WeLeadComms initiative, one of my aims has been to promote the idea that “communication leadership” is not some lofty, hierarchy-based aspiration. It’s actually something any communication pro can practice on a day-to-day, moment-by-moment basis. By “communication leader,” I don’t mean “Chief Communication Officer” or some other official title. Instead, I mean communication leadership as: the application of …