The Biggest Joke in Internal Communication? Still Failing to Prove Our Value

Despite growing complexity in our organisations, too many internal communication professionals remain stuck in a tactical loop, failing to demonstrate their strategic value. In this insightful webinar, Sharn Kleiss, lead author of Gallagher’s State of the Sector report, joins Sia Papageorgiou FRSA, FCSCE, SCMP to unpack why our profession continues to struggle with credibility – and what needs to change.

Together, they explore:

  • The brutal truth about why internal communication still struggles to be seen as strategic
  • Exclusive findings from the 2025 Gallagher State of the Sector report and the CSCE’s own research
  • What it actually takes to prove internal communication’s business value (and stop being ignored)

Packed with data, real-world examples, and bold ideas, this session is a must-watch for any communication professional ready to lead strategically, act with purpose, and finally gain the respect they deserve.

Whether you joined us live or are catching up now, this session is your opportunity to reflect, reset, and rethink how you lead internal communication in 2025 and beyond.

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Tuesday 18 February
7:00 PM AEDT | 9:00 AM CET | 8:00 AM GMT

Hiring processes are still sidelining some of the most capable communication professionals — often for vague, unhelpful reasons like “too senior,” “too broad,” or “not quite the right fit.” Beneath those labels sit deeper issues: discomfort with experience, misunderstanding of judgement-based roles and a growing but rarely acknowledged problem of ageism.

This webinar looks ahead to hiring in 2026 and asks some necessary questions about how communication capability is assessed, why experienced professionals are so often overlooked, and what needs to change if organisations genuinely want stronger leadership, trust and influence.

Hiring in 2026

What Needs to Change for Leaders and Candidates

Free for CSCE Members!

Non-CSCE Members (early bird available until 11:55pm AEDT 4 February 2026)

Mastering Media Interviews: Essential Skills for Effective Spokespeople - Virtual Course

28 March, 9:00 AM AEDT

In this exclusive two-hour workshop, world-renowned media trainer Jo Detavernier SCMP, APR, will provide media spokespeople with the essential tools to handle interviews with skill and confidence. Whether you’re preparing for a TV appearance, a podcast interview, or an in-depth print feature, Jo will guide you through proven techniques to communicate clearly and steer conversations toward your objectives. Tailored to help you deliver compelling messages across various media channels, this session ensures you’re well-prepared for any interview scenario.

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